The magpie is a bird belonging to the crow family and one of the several animal species able to recognize itself in a mirror. Originally inspired by European folklore and a 19th-century French play, it’s widely believed that magpies have an irresistible attraction to sparkly things, including collecting jewelry for their nests. While new scientific studies have debunked this myth, our curious, whimsical little mascot makes its appearance here and there, admiring jewelry and even stealing our logo ring to add to its nest!
magpie
The magpie that saved a family
The magpie is the curious, whimsical little mascot that makes its appearance here and there in my jewelry website, but this cute bird is also the protagonist of a very emotional story....
Sam Bloom fell into a deep depression after a fall from a roof terrace during a family holiday left her paralysed from the chest down. But help was to come from an unexpected source: a magpie chick which had fallen from its nest. When the family took in the bird, it brought joy back to their home and allowed Sam to make a new start. Read the entire story of Sam's family and the magpie here.
Sam and the magpie that saved her from depression
image: ©Cameron Bloom